Wasserhund Brewing Company- Kitchen Ambush #2

Wasserhund Brewing Company, meaning “water dog” in German, was born from a love of the beach, dogs, and German beer. We aspire to bring the German beer culture to Virginia Beach in the best way… by brewing the highest quality ales and lagers and providing the environment to enjoy them with family, friends, and just good company.

We also match our beer with artisan pizza made to order in our brick oven. Or you can order beer sausages and add some sauerkraut for a real German experience.

Call it whatever you want… we call it German style brewing with a Beach kick and it’s this reason they are the next restaurant for week two of #Kitchen Ambush! What is Kitchen Ambush? Two businesses (ViewItDoIt and Kitchen Ink Food) coming together, forging a new venture. And this week we ambushed Wasserhund Brewing Company with locally made product Speedy’s Hot Sauce Bloody Mary Mix.

Who are we? What do we do? Part 1

A Husband and Wife Team

Have you ever gone to a networking event? Do you get asked, “what do you do?” It seems to be a common question. People seem to want to know who you are, what you do, and how you got to that position.

Mark Lane - CTO - Tech Guru
Meet Mark Lane. ViewItDoIt’s CTO and lead programmer. He constantly pushes the envelope and strives to innovate!

So who/what is ViewItDoIt and the people behind the name? ViewItDoIt is a husband and wife livestreaming business. Yes…..we do almost all things LIVE! My husband is our lead programmer. Him and his team innovate new LIVE technology. He loves computers, cameras, cars, and more, and most days can be found behind his 3, yes 3, computer monitors. He is the love of my life and I love working side by side with him on a daily basis. I smile getting to see his face light up as he pushes out new lines of “code” and new features for our cameras. I am proud to be his wife, and I am so thankful to walk through this life with him.

Vanessa Lane - CEO
Meet Vanessa Lane – CEO. Artistic to the core!

Whereas he is knee deep in everything tech related, I focus on the marketing and sales side of things. I frequent networking environments and truly focus on giving back to the community. I am artistic by nature and express my creativity with the color of my hair (be it purple, or pink, or bright red)… 🙂 I love working individually with each client to utilize and specialize our technology for each event. Since every client is unique, we believe every event should be tailored to meet the needs of the client. I am passionate about meeting new people, businesses, and paying it forward. I am honored to say that I have met many amazing men, women, and businesses throughout the years and I look forward to all the people and businesses I will meet in the future.

The ViewItDoIt Team
A husband and wife team – devoted to their company, devoted to their clients, devoted to each other.

So this is us. A tech guru and and an artistic marketing specialist. Coming together to push the envelope of technology today. Wanting to share your event with the world, one day….one event…..one moment at a time. Loving life! Yearning to learn! Ecstatic to meet new people!

More to come……

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Love It Up Town Center – West Elm Highlight Reel

West Elm teamed up with Tidewater and Tulle To give you the scoop on bridal registry essentials for your first home together as a married couple. West Elm modern home decor and modern furniture store in Virginia Beach, VA is where you can find the bedding, furniture, room decor, and dinnerware you need to create a stylish contemporary home. You can even learn more about their complementary design services offered by their in store experts!

West Elm have a really cool story too- If you didnt know, West Elm was born in Brooklyn in 2002. A branch of Williams–Sonoma, Inc, we’re focused on the intersection of modern design, affordability and community. Everything we sell—from sofas and tables to bedding and vases—is made with one goal in mind: to help our customers express their personal style at home and in the world.

We care about impact too. By designing over 90% of our products in–house, our design team has steadily increased our selection of organic, handcrafted, sustain-ably sourced and Fair Trade Certified™ products. There’s a story behind everything we sell—one that starts in Brooklyn and lives on with you.

Did you miss it the live event? Here are the highlights!

Love It Up Town Center- Mens Warehouse

For over 40 years Mens Warehouse have been helping men like the way they look. They make good on that promise thanks to the world class customer service delivered each and every day by our dedicated employees. The Men’s Warehouse Virginia Beach, holds your satisfaction as the highest priority.

Their professional tailors use the finest materials and equipment at every Men’s Warehouse location. Thanks to Chelsea from Tidewater and Tulle for hosting this live broadcast and helped us all get to know trendy options available to grooms and all others looking for modern attire for their wedding days!

Here are the highlight’s from the event!

Just Cupcakes Virginia Beach

On June 13th we had the honor of streaming from Just CupcakesVirginia Beach. The food was incredible- no wonder Just Cupcakes was on Cupcake Wars!
We would love to share a link to their highlight reel from our evening together!

It was a beautiful event and special thanks to the following team!
Photography: DCPG Photography + Design
Sweets: Just Cupcakes 
Florals: Isha Foss Design
Live Broadcasting: ViewItDoIt
In Partnership With: Town Center of Virginia Beach and Tidewater and Tulle

Virtual Tour of The Adventure Park at Virginia Aquarium

Here it is! This afternoons virtual tour of The Adventure Park at Virginia Aquarium! Enjoy looking around! There’s nothing like a day at The Adventure Park at Virginia Aquarium! The amazing aerial forest park features climbing and zip lining through majestic trees near the Virginia Aquarium & Marine Science Center’s Marsh Pavilion.

Take to the treetops on 15 trails that weave between tree platforms on the 6-acre site. Trails are marked by the degree of challenge they provide, offering adventures for ages 5 through adult. Explore the park on your own or make memories with your family and friends. This is the perfect outdoor activity for birthday parties, scout groups, school field trips, and corporate events or team building programs. Ages five to adult are welcome!

Now you can take a trip from your sofa via our virtual tour!!! Click the link below to hang out in the trees!

http://www.viewitdoit.com/images/virtual_tours/adventure_park_vb_vt_01/index.html

Why Use Professional Broadcasters for Your Content

Just like having a phone with a camera doesn’t make you a photographer, having a phone with a video camera doesn’t make you a videographer. Just because someone has the latest and greatest phone that does “4K” video, it doesn’t mean that their video will look like professional video. While video from a top of the line phone that is recorded under the best conditions may look ok, there are many times where phone video can look bad. Also, there are many things that go into producing a professional video besides just the video capture device.

Our videos at View It Do It  will almost always look better than one that someone records with their phone because we are professionals and use professional equipment.

While someone’s phone video may look ok outside in bright light, look at their video indoors, or in a situation where there are wide differences in lighting, or where the light is behind someone, or in situations where the light may be poor. There are many, many situations where video recorded from a phone will not look good.
Also, the audio that is recorded when using your phone is usually of very low quality. We use professional microphones for our productions, which is why it is so clear when streamed live and recorded.

Part of the reason that phone video looks bad in low light situations is that the sensors are absolutely TINY. The sensors in our cameras are massive in comparison. Our sensors are over 16 times larger than the sensor in an iPhone 7.
That means that our video will look better than from a phone when the light gets a little low and we will have more pleasing images with smooth bokeh. The lenses that we use are likely hundreds of times larger than those inside most phones.

This is a great area to highlight, but there are many, many reasons why professionally produced video will look better than what someone can record with their phone.

DID YOU KNOW: 1 in Every 5 Facebook Videos is a Live Broadcast. Facebook users aren’t just consuming live content. They’re also creating it… All of our LIVE Stream videos are broadcast across many online platforms in high-definition. Our live footage will always look better than that achieved by your phone… Stand out from the crowd with high quality video streaming with ViewItDoIt.

ViewItDoIt High Definition Videography

Excerpt by Mark Lane,
View It Do It

Your blog is not cutting it anymore

Your blog is not cutting it anymore.

These words are, we realize, odd since they are written in a blog post.

It’s not just your blog that’s not going to cut it anymore as a source of customer attraction or as a sales tool.  It’s anybody’s blog.

Your social media posts alone are still going to drive customers to you, but they cannot be your sole source of marketing.  Neither is the long form business content on your website. Simply put, words alone are not going cut it.  By cut it, we mean that the written word alone is not going to drive sales and repeated visits to your website, social media page, or business anymore.

According to a 2016 study by Hubspot, only 29% of people surveyed indicated that they would pay attention to blog posts, while 43% said they would skim or ignore it.  Same for business content – those wordy explanations of what your business does?  Only 32% of people visiting your site will stop to read it, and 41% are going to skim for the big details.  Obviously, not a great way to bring back repeated traffic to your site, or get your brand message across.

Your online presence is more important than ever before.  It’s not just the advent of a tech-savvy generation who grew up using computers since birth – although that is true – but it’s also because everything is online.  You can pay your bills, order groceries, buy pretty much anything you want, or hire one of about a thousand different providers for the service you need.  It’s that last point that should motivate any business owner to really care about their online content.

A thousand different providers.

If you have a service, chances are, there’s someone else out there who does it – and even if you’re the best one for the job, if your landing page is not a place that potential customers want to land, then you may not be the one to get the job.  More and more, people want to see fresh, updated content.  Words and gimmicky gifs were fine in the early 2000’s, when everybody had their own piece of the “World Wide Web” hosted on a free web server, but if you’re in business in 2017, you have to distinguish yourself with the content that people want.  According to a 2016 survey, 45% of people surveyed in North America picked video content as the type they wanted to see more of in the future, while only 27% chose blog posts.  A staggering 45% of the same folks surveyed said they watch an hour of Facebook videos or Youtube every day.  5 hours a week.  365 hours (roughly the equivalent of 15 days worth of online video watching.  Why can’t your videos be part of that 15 days?

So that’s settled.  We need video content, and more of it.  It’s going to catch your visitors’ attention, keep them engaged, and not only that, it’s what they actually want to see.  Now how do you give them the video content that they want?

Your video should be the right length: long enough to convey your message, but not so long that your viewers lose interest.  According to a study done by Microsoft and reported in Time Magazine online (2015) average attention span has dropped from 12 seconds to only 8 seconds since the year 2000.  It should probably be ad-free, because why would you want to make your customers sit through an advertisement for another business?  It should engage your page visitors and make them want to stay on your page to look for more.  And it should be your own, unique to you and to your business.

Do you have an event coming up?  Can you demo your service? If you’re a party planner, what better way to advertise your business than a live-streamed video of the party you helped to orchestrate?  If you’re a baker, what better attractor to potential customers than a video of you pulling piping hot cakes from the oven?  A live video can pull in your future customers, and immerse them in the sights, sounds, smells, and full experience of what you have to offer.   For past customers, that video reminder of the excellent service you provided them will invoke fond memories and turn them into repeat customers.

Now we get to the big question: how?  How do you get the video content you want if you don’t happen to be a trained video producer?

This is exactly why we are in business as ViewItDoIt – we love to bring people the video content that they want or need.  Not only can our trained professionals provide live video streaming from anywhere in the world (you read that right – anywhere!  Ask us – we’ve tested it!) but we can capture your moments so that you have a variety of film to choose from to use later on your customer landing pages.

Contact us to optimize your landing pages for customer interest, repeat viewing, and maximum sales!

Sources:

An, M. (2016, June 25). The Future of Content Marketing: How People are Changing the Way They Read, Interact, and Engage with Content. Retrieved July 13, 2017, from https://research.hubspot.com/reports/the-future-of-content-marketing

McSpadden, K. (2015, May 14). You Now Have a Shorter Attention Span Than a Goldfish. Retrieved July 15, 2017, from http://time.com/3858309/attention-spans-goldfish/

The CoVa BOB Awards 2017

The CoVa BOB Awards are the CoVa Biz Magazine awards program that celebrate the best Coastal Virginia companies in numerous business-to-business categories.
The BOB’s are the public’s chance to tell the CoVa Biz readers and the rest of Coastal Virginia which companies have the best products and services for businesses.

Voting for the Bob Awards has come to a close, and with over 18,000 public votes, the results are IN!!!

Thank you for voting us “Gold” for “Commercial Videographer” We are thrilled and humbled by the award and look forward to providing exceptional service to the coastal Virginia community in the coming years!

Thank you again from all the team here at
View It Do It.

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